About Us

Welcome to Hourglass Cult, your go-to fashion brand for chic and trendy women's clothing!

Our journey began with an unyielding passion for fashion, ignited by the constant frustration of struggling to find well-fitting clothes. This frustration ultimately gave birth to Hourglass Cult, a fashion brand committed to solving this common dilemma.

The foundation of Hourglass Cult began by our visionary founder, who accumulated over a decade of experience as a celebrity fashion stylist. With an impressive background in styling magazine covers for prestigious publications like Vogue, Glamour, and Harper's Bazaar, she recognized the need for fashionable clothing that catered to the unique needs of the hourglass body shape. 

While surrounded by exquisite high-fashion ensembles, our founder's personal experiences highlighted the impracticality of many options. She encountered garments that were either excessively snug around the hips or too loose at the waist. Alterations were often a necessity, contributing to elevated expenses. This stark contrast between style and practicality motivated the birth of Hourglass Cult - a brand that harmonizes accessibility and confidence.

Choosing Hourglass Cult means embracing clothing that enhances your style and  boosts your confidence. Our designs are created to make you feel your most attractive and self-assured self.

Welcome to the realm of Hourglass Cult - where fashion meets empowerment. We are delighted to extend our fashion-forward community to you!